Last summer, outrage over ethical and
financial misconduct by the senior management
of public companies led to the passage of
historic legislation redefining the roles and
responsibilities of corporations and those who
serve them. Greed (manifest in personal
enrichment of officers at the expense of
shareholders) and manipulation of accounting
standards raised many questions about the
values of those at the helm of organizations
that rely on the public markets, as well as the
system of checks and balances that exists in
corporate America.
Congress and the Securities and Exchange
Commission have since made significant
changes in the oversight of public companies.
They also have asked public companies to
disclose the fundamental values by which they
operate, and by which the conduct of executives
may be measured. Senior management and
directors are challenged to examine the “tone at
the top” of their organizations, and to emphasize
ethics and integrity in business decisions.
Many are aware that the collapse of Enron
was preceded by the ill-advised decision of the
company’s directors to specifically waive provisions
of the company’s code of ethics. That
decision allowed Enron’s chief financial officer
to benefit from transactions involving the company.
1 The precise facts of the directors’
decision,
reported extensively in the media (but only
after the fact), led to proposed reforms by the
New York Stock Exchange that were modified
and incorporated in Section 406 of Sarbanes-
Oxley.
Section 406 requires public companies to
disclose whether they have codes of ethics, and
also to disclose any waivers of those codes for
certain members of senior management. The
Commission adopted specific rules implementing
these requirements in January 2003.2
This
article gives an overview of codes of ethics and
the issues to consider in implementing the spirit
and the letter of the new ethics disclosure rules.
Commission Rules and Related
Initiatives
New Item 406(a) of Regulation S-K requires
companies to disclose:
Whether they have a written code of ethics
that applies to their principal executive
officer, principal financial officer, principal
accounting officer or controller, or persons
performing similar functions;
Any waivers of the code of ethics for these
individuals; and
Any changes to the code of ethics.
If companies do not have a code of ethics,
they
must explain why they have not adopted one.
Companies must comply with the code of
ethics disclosure requirements in their annual
reports for fiscal years ending on or after July
15, 2003. A company may either file its code as
an exhibit to the annual report, post the code on
the company’s Web site, or agree to provide a
copy of the code upon request and without
charge.
Item 406 incorporates some, but not all, of
the recommendations regarding a code of ethics
offered by the NYSE Corporate Accountability
and Listing Standards Committee.3
These
recommendations are reflected in proposed
changes to the NYSE’s listing standards4
and are
similar to proposed changes to the listing standards
for the Nasdaq Stock Market.5
If the
amended listing standards are approved by the
Commission, they will be mandatory for companies
listed on NYSE and Nasdaq.
What Is a Code of Ethics?
A code of ethics outlines a set of fundamental
principles. These principles can be used both
as the basis for operational requirements (things
one must do) and operational prohibitions
(things one must not do). Typically, a code of
ethics is founded on a set of core principles or
values and is not designed for expedience.6
These principles are illustrated with behavioral
examples. Those subject to the code are expected
to understand, internalize, and apply the examples
in situations the code does not specifically
address. Organizations expect that the
principles, once communicated and illustrated,
will apply in every case, and that failure to apply
the principles can be a cause for disciplinary
action.
How Is a Code of Ethics Created?
To create a code of ethics, an organization
must define its most important guiding values,
create behavioral standards to illustrate the
application of those values to the roles and
responsibilities of the persons affected, review
the existing procedures for guidance and direction
as to how those values and standards are
typically applied, and create the systems and
processes to ensure that the code is implemented
and effective. Codes of ethics are not easily
created from boilerplate. Ideally, the development
of a code will be a process in which Boards
and senior management actively debate and
decide core values, roles, responsibilities, expectations,
and behavioral standards.7
Typically, codes of ethics are divided into
five sections:
The introductory section,
in which the
organization introduces the code and explains
why is it is being promulgated, to whom it
applies, and how it is to be used. The introduction
also typically contains a personal statement
by the CEO of his or her commitment to the
values contained in the code, and a promise to
act consistently with those values.
Statement of core values and principles,
with each defined in simple business language.
Principles may be “moral” principles, such as
honesty, respect, and fairness; they also may be
“pragmatic/business” principles, such as excellence,
profitability, quality, or customer satisfaction.
Similarly, some values might be characterized
as “ethical” (e.g., honesty and fairness)
while others are more aptly described as “organizational”
(e.g., excellence and sustainable
development).
Behavioral examples illustrating
each value/
principle, with a clear statement that such
illustrations are not intended to be inclusive or
limiting. Often these examples involve the very
types of dilemmas and ambiguities that an
individual might encounter in his or her job and
are supplemented with references to specific
company policies.
Discussion of the organization’s
supporting
systems—the infrastructure that supports
the
code. Typically, this includes such items as where
to go for interpretation, how to report suspected
misconduct, where to find answers to frequently
asked questions, and whether these systems may
be used anonymously. An organization generally
will state its commitment to confidentiality and
non-retaliation for the use of any of the supporting
systems.
A statement regarding personal responsibility,
indicating that it is each individual’s
responsibility to know and understand the
expectations and requirements set forth in the
code and to meet those standards. This can, and
often does, include a statement that employees
must report suspected misconduct and that
failure to do so is itself a code violation. It will
also typically affirm the potential for disciplinary
consequences up to and including dismissal
for code violations.
What Specific Provisions Are Required
in the Commission’s Code of Ethics?
While many companies have codes of ethics,
the Commission’s code pertains only to employees
of public companies who have financial
disclosure-related responsibilities. Item 406
defines a code of ethics as “written standards
that are reasonably designed to deter wrongdoing
and to promote:
Honest and ethical conduct, including the
ethical handling of actual or apparent conflicts
of interest between personal and
professional relationships;
Full, fair, accurate, timely, and understandable
disclosure in reports and documents that
a company files with, or submits to, the
Commission and in other public communications
made by the [company];
Compliance with applicable governmental
laws, rules and regulations;
The prompt internal reporting of violations
of the code to an appropriate person or
persons identified in the code; and,
. Accountability for adherence to the code.”
We will examine what each of these five
elements
really requires.
Honest and ethical conduct, including
ethical handling of actual or apparent
conflicts of interest
Because the Enron tragedy resulted (at
least
in part) from a waiver of provisions of that
company’s code of ethics relating to conflicts of
interest, the concept of avoiding or ethically
resolving conflicts of interest is the subject of a
good deal of attention, especially as it applies to
executive leadership and Boards of Directors.
Potential conflicts of interest are present at all
levels of an organization. For this reason, it is
important to emphasize in a code the values
underlying the prohibition of conflicted interests,
including fairness, integrity, and loyalty. For
example, in a discussion of loyalty, a code of
ethics may discuss the need to separate personal
interests from those of the organization. Additional
reference points may offer direction to the
employees, the Board, or senior management.
For example, the NYSE proposal discusses
corporate opportunities, conflicts of interest,
insider trading, confidentiality, fair dealing, and
the protection and proper use of company assets.
Often, the remedy for a conflict of interest is
to avoid the conflict. However, when conflicts
are unavoidably present, disclosure and recusal
may be required. We note that the Commission’s
definition of a code of ethics stops short of
prohibiting conflicts of interest, in favor of
assuring that those that arise are “handled”
appropriately.
[I]t is important to emphasize
in a code the
values underlying the prohibition of conflicted interests.
Many codes of ethics require executives and
Board members to disclose any relationships that
could create the appearance of conflicted interests
—family or financial, past, present, or
anticipated. Once disclosed, the conflict can be
examined to determine if the conflicted party
should participate in related decisions or if it
would be better for the conflicted party to recuse
him or herself.
Full, fair, accurate, timely, and
understandable disclosure
Of the five elements of the Commission’s
code, the only one that is specific to public
companies relates to accuracy and timeliness of
disclosure in public filings and other public
communications. A more general statement of
the requirement may be expressed as the value of
“honesty.” Honesty, for example, includes being
candid, open, truthful, and free from deception
and deceit—telling the truth, even when doing so
may be difficult, and being forthcoming with all
relevant facts and information. The core principle
of telling the truth and coming forward
with information in internal discussions is
important.
In the Commission’s code, the requirement
for full disclosure, or honesty, is perhaps the
most complex. The ultimate decision about
whether or not to disclose information to the
public may be difficult, since information may
mislead as well as enlighten. Disclosure also
involves consideration of accounting principles
that are subject to multiple interpretations and
could be manipulated to produce a desired
outcome. The desire to meet the expectations of
securities analysts with respect to specific
performance measurements, in many instances,
has taken precedence over an honest depiction of
the companies’ results. Conversely, many wellintended
companies may have favored conservatism
over candor out of concern over legal
liability.
In recent years, not only the precise substance
(the literal accuracy), but also the means
and manner of conveying the message has been
the source of much discussion. Understandable
disclosure has been a topic of specific attention
in recent years. The Commission’s Plain English
Handbook, for example, encourages companies
to “communicate successfully with their investors.
. . . rather than sending them impenetrable
documents.”8
[T]he measure of the success
of any code
of ethics will be the informal, private
dialogue, truly representing the culture of an organization.
Moreover, recognizing the complexity and
subjectivity of U.S. accounting standards, the
Commission also has encouraged companies to
state their assumptions with respect to the
accounting principles that most critically affect
their financial status and involve the most
complex, subjective, or ambiguous decisions.
Commissioner Glassman, among others, has
encouraged companies to avoid taking a defensive
approach to disclosure (through the use of
boilerplate or mountainous information), and to
ensure that the MD&A, particularly, provides
“management’s understandable and honest story
of [the company’s] finances and operations.”9
Since the adoption of Item 406, many companies
have distributed separate codes of conduct
for their financial professionals that simply
address disclosure requirements with language
that parrots the rule. In other words, “you agree
to provide full, fair, accurate, timely, and understandable
disclosure in reports and documents
that the company files with, or submits to, the
Commission and in other public communications
made by the company.”10
(Some companies use
“complete and objective” rather than “full
and
fair.”)
Beyond what is formally expressed, the
measure of the success of any code of ethics will
be the informal, private dialogue, truly representing
the culture of an organization with respect to
its disclosure policies. In these frequent conversations,
individuals involved in the disclosure
process sense the operational values of the
organization, or “how things really work around
here.” In this environment, the “tone at the top”
is critical in shaping the culture of fair and
honest disclosure. The tone of senior management
is reflected not only in the formal process a
company uses to gather information, but also in
the degree of trust that it creates in terms of
encouraging discussion and debate on complex
disclosure issues. In particular, it is important to
note the extent to which the values of honesty
and fairness are a legitimate topic of conversation
in the disclosure process.
Compliance with applicable
governmental laws, rules and
regulations
Even prior to the adoption of Item 406, most
codes addressed compliance with the law and
regulations. All employees covered by a code of
ethics should understand that they are personally
responsible for knowing that laws and regulations
apply to their position and for adhering to
those legal and regulatory standards. Codes will
also often direct individuals to resources for
obtaining expert guidance, such as their immediate
supervisors, an ethics office, or legal counsel.
Although this requirement might appear less
complex or subject to interpretation than the
demand for honesty, often codes go further.
Many organizations recognize that being legal is
not the same as being right, and urge their
employees and others covered by their code to
seek the higher standard—the spirit or intent of
the law rather than simply the letter. These codes
reflect the notion that legality is a necessary but
insufficient standard of ethical conduct. Decision
makers are expected to apply law, regulation,
policy, procedure, company values, personal
values, and societal expectations as the criteria
for determining what is “right” or appropriate
for
the company.
The prompt internal reporting of
violations of the code
Encouraging reporting
Internal reporting presents particular challenges
for all organizations. Companies must
communicate the employee’s responsibility to
protect the interests of the organization, including
the reporting of observed or suspected
misconduct. Our society is ambivalent about
such an obligation and communicates conflicting
messages. There are no “positive” names for the
act of reporting (think “whistleblowing,” or even
“tattling”).
Many organizations recognize that being
legal is not the same as being right.
Two organizational actions are necessary
to
encourage an employee to share sensitive information
—particularly where the employee may
not have all the facts, but only suspicions. First,
there must be assurance that the process is safe.
A company must have an absolute commitment
to the promise that there will be no retribution or
retaliation for reporting observed or suspected
wrongdoing. Second, the employee must have
confidence that his or her report will be given
serious attention. The company must be committed
to conducting a thorough and effective
investigation of any alleged misconduct, and it
must communicate the value of such reporting in
ways that reinforce both the safety and effectiveness
of the process.11
To whom should the report be made?
Under the Commission’s code, companies
must identify an “appropriate person or persons”
to receive information relating to violations. The
Commission suggests that this person should be
someone who is not likely to be involved in the
matter giving rise to the violation. In addition,
the person (or persons) to whom reports are
made should have sufficient status within the
company to engender respect for the code and
sufficient authority to adequately deal with those
subject to the code, regardless of their stature
within the company.
The other challenge is impressing a reporting
obligation on executives and members of a Board
of Directors. This is more about leadership than
policy. It is the responsibility of the CEO and the
Chairman of the Board to be crystal clear about
their expectation that misconduct will not be
tolerated and that suspicion or knowledge of
misconduct carries an affirmative obligation to
report. The code of conduct and by-laws of the
company must support the code provision, but it
is unreasonable to presume that policy, in the
absence of leadership, will yield the desired
behavior.
A company must [commit] …
that there will
be no retribution or retaliation for reporting
observed or suspected wrongdoing.
Related to the issue of reporting ethics
violations is the provision of Sarbanes-Oxley
requiring a company’s audit committee to establish
procedures for the receipt, treatment, and
retention of complaints regarding the company
with respect to any accounting, internal accounting
controls, or auditing matters.12
In effect,
there must be an employee “hot line” to the audit
committee.13
Accountability for adherence to the
code
Generally, companies state that “violations of
the code may result in disciplinary action, up to
and including dismissal.” But, predetermined
consequences are not required by Item 406, and
they undermine the company’s ability to make
decisions based on the unique circumstances in
each case.
A company’s stated commitment to “appropriate
disciplinary action” is credible only if
employees believe disciplinary action will
actually be taken. A “best practice” in this area
is
to regularly publicize the nature of employee
misconduct and the resultant disciplinary
response(s). Often this takes the form of quarterly
reports provided to all management personnel
for use in discussions with their employees.
Without this formal communication, the organization
must trust the “grapevine” to make the
case that the organization consistently and
predictably applies appropriate disciplinary
action for employee misconduct.
Discipline summaries should not just be
communicated internally, but should also be part
of the regular reporting to the Audit/Ethics
Committee of the Board. Part of management
oversight is ensuring that senior leadership is
taking all appropriate actions to ensure the
effectiveness of all components of “an effective
program to prevent and detect violations”; that
includes encouraging reporting and punishing
misconduct.
Who Must Be Covered by the Code of
Ethics?
The Commission’s code of ethics only
applies to a company’s “principal executive
officer, principal financial officer, principal
accounting officer or controller, or persons
performing similar functions.” Thus, for purposes
of the Commission’s disclosure requirement
and waiver reporting provisions, the application
of the code is very narrow and may be
viewed as a minimum standard.
[T]he CEO and the Chairman
of the
Board [must] be crystal clear about their
expectation that misconduct will
not be tolerated.
If a company has a code of ethics, many
experts believe it should apply to all employees.
Recently, there has been a push to expand the
scope of ethics codes to include Boards of
Directors. Both the NYSE and Nasdaq proposals,
for example, would require this broad
application as part of their listing requirements.
When there is one code for employees, another
for senior financial officers or principal executive
officers, and potentially one more for Board
members and committees, the waters are muddied
and too complex. The resulting confusion
can lead to complications and perceived double
standards within an organization that may
undermine the integrity of the codes. Practical
differences between Board and employee activities
can be addressed by policy statements
accompanying a single company-wide code.
How Should Waivers and Amendments
Be Addressed?
The Commission adopted rules requiring a
company to make “immediate disclosure” on
Form 8-K or via Internet of any change to, or
waiver of, the company’s code of ethics for
senior officers. Form 8-K now requires
disclosure of:
The nature of any amendment to the
company’s code of ethics that applies to its
principal executive officer, principal financial
officer, principal accounting officer or controller,
or persons performing similar functions; and
The nature of any waiver, including an
implicit waiver, from a provision of the code of
ethics granted by the company to one of these
specified officers, the name of the person to
whom the company granted the waiver, and the
date of the waiver.
Under these guidelines, only amendments or
waivers affecting a narrow class must be disclosed
(in contrast to what may be required
under the Nasdaq and NYSE proposals). If a
company has a code of ethics that applies to its
directors as well as its principal executive officer
and senior financial officers, an amendment to a
provision affecting only directors would not
require disclosure.
Because a code of ethics expresses the
company’s fundamental values, few waivers
of its provisions are likely to be justified.
Disclosure on Form 8-K must be made
within five business days after the company
amends its ethics code or grants a waiver in a
way that affects the principal executive officer or
senior financial officers. Alternatively, a company
may use its Web site to disseminate this
information, but only if it explained in its most
recently filed annual report that it would disclose
these events online, giving its Web site address.
Waivers
A “waiver” is the approval by the company
of a “material departure” from a provision of
the
code of ethics. An “implicit waiver” is the
company’s failure to take action within a reasonable
period of time regarding a “material departure”
from a provision of the code of ethics that
“has been made known to an executive officer.”14
[D]irectors who fail to assure that
their companies have effective
compliance programs may have violated their fiduciary duties.
Because a code of ethics expresses the
company’s fundamental values, few waivers of
its provisions are likely to be justified. However,
matters get murky when it comes to the
company’s provisions concerning the “ethical
handling of actual or apparent conflicts of
interest,” particularly when those provisions
contemplate delegated approvals and decisionmaking
for different types of actions. Consider,
for example, a company with a legitimate business
reason to select a vendor in which an officer
or director (or a relative) has an ownership
interest. Where independent approval of such a
transaction (following full disclosure of the
conflict) is required by a code, it is not clear that
a “waiver” has occurred. Nevertheless, companies
should be careful that they do not create the
perception of a “double standard,” which suggests
that there is one set of ethical values that
applies to senior management and a different one
for rank and file employees. Moreover, in instances
in which there is a process for reporting
and resolving apparent conflicts, it may only be
possible to define a “material departure” from
the company’s values by examining their application
at all levels.
Amendments
As noted above, companies must disclose
any amendments to their codes of ethics as they
relate to the principal executive officer or senior
financial officers. Presumably, this measure was
designed to ensure that changes in a company’s
policies are not made for improper purposes and
that an accurate code is available to the investing
public at all times.
Once created, a code of ethics, much like a
strategic plan, will not stand forever. Although
the Commission, the NYSE, and the Nasdaq
have not required any regular review of codes of
ethics, we believe that companies should review
their codes regularly to assess their utility given
the changing demands of the organization, as
well as the scale and scope of its operations.15
It
also is important to determine the degree to
which the code is “integrated” into the
company’s formal and informal processes.
Whether by surveys, interviews, factor analysis
of decisions and discussions captured in minutes,
or some other method, senior management and
the Board should hold the code to a standard of
relevance and utility to ensure that the agreedupon
core principles and values are not being
perverted. Indeed, we believe that Boards should
review information regarding the effectiveness of
the company’s ethics program on a periodic
basis, even if specific revisions are not required.
The Importance of an Effective Ethics
Program
In addition to the actual code of ethics, there
typically are numerous support mechanisms that
will determine the effectiveness of the company’s
overall ethics program. Central among these is a
formal program to communicate the company’s
core values to company personnel. These programs,
as well as the conduct and involvement of
senior management, are far more important than
the words of the code.
The creation and enforcement of an effective
ethics program may offer substantial benefits to
companies in terms of both legal and performance
measurements. Clearly expressed values
are important because they provide a touchstone
that reduces the likelihood that any individual’s
personal values will exist in conflict with those
of the company. The absence of an ethical tone
also may negatively affect the company’s reputation
and present legal difficulties. Generally, it is
assumed that whatever the nature of the
organization’s culture, it is the product of attention
or neglect—both of which are attributed to
senior management. As one commenter noted:
Rarely do character flaws of a lone actor
fully explain corporate misconduct. More
typically, unethical business practice involves
the tacit, if not explicit, cooperation of others
and reflects the values, attitudes, beliefs,
language, and behavioral patterns that define
an organizational operating culture. . . .
Managers who fail to provide leadership and
to institute systems that facilitate ethical
conduct share responsibility with those who
conceive, execute, and knowingly benefit
from corporate misdeeds.16
Stakeholder value
Apart from legal requirements, at least two
academic studies have suggested that a commitment
by corporate management to follow an
ethical code of conduct confers a variety of
benefits. One study of the largest public companies
found that companies that were publicly
committed to following a code of ethical corporate
conduct as part of their internal control
strategy had higher performance in both financial
and non-financial terms.17 However,
this
study also concluded that the superior performance
was not due to the mere existence of a
legalistic code of ethics, but to the “tone at the
top.” In instances in which companies demonstrated
superior performance, ethics codes
reflected the values upon which the corporate
culture was based.18
Enforcement guidelines
Ethics programs do more than foster business
success. Organizations that emphasize
ethical business conduct often are given greater
deference by regulators and law enforcement
authorities. In many cases, ethically-oriented
organizations have positive reputations with law
enforcement and regulators and enjoy the “benefit
of the doubt.” For example, having an
effective ethics program may mitigate any
sanctions imposed in legal actions.19
Under the Federal Sentencing Guidelines for
Organizations of the U.S. Sentencing Commission,
20 an effective ethics and compliance
program includes:
Establishing ethics and compliance standards
and procedures;
Assigning specific, high level person(s)
to
oversee ethics and compliance;
Taking due care in delegation of substantial
discretionary authority to individuals;
Effectively communicating standards and
procedures to all employees and agents
through training and also through printed and
electronic materials;
Monitoring and auditing the operation of
the
ethics and compliance program and establishing
a retribution-free means (e.g., a
helpline) for employees to obtain information
about standards and procedures and to
report possible wrongdoing;
Consistently enforcing discipline of employee
violations; and
Responding promptly to any wrongdoing and
remedying any program deficiencies.
Similarly, the Commission published a
report
in 2002 identifying mitigating factors that it
would consider in determining whether to initiate
enforcement actions against companies and how
to assess penalties.21 The report,
which referenced
the Federal Sentencing Guidelines, stated
that the Commission would take into account a
number of factors, many of which relate to the
ethical environment of a company and its internal
controls.22
The Role of Directors
A code of ethics and ethical values are
important elements of the internal control
process of public companies.23
The failure of a
company (and its employees) to observe the
values published in its code of ethics is not, in
itself, a violation of the federal securities laws.
However, the recent Commission actions may
trigger disclosure requirements. More importantly,
failure to observe the values set forth in
the code may lead to violations of the law.
For reasons already discussed, the effectiveness
of an ethics program and the culture of an
organization should be a matter of concern to the
Board of Directors. In a widely-cited decision,
the Delaware Chancery Court has suggested that
directors who fail to assure that their companies
have effective compliance programs may have
violated their fiduciary duties.24
SEC Chairman
Donaldson recently stated that “the most important
thing that a Board of Directors should do is
determine the elements that must be embedded
in the company’s moral DNA . . . . It should be
the foundation on which the Board builds a
corporate culture based on a philosophy of high
ethical standards and accountability.”25
A recent
report by the Conference Board Commission on
Public Trust and Private Enterprise26
also suggested
the following areas of oversight by a
Board:
Designation of a Board committee to
oversee
ethics issues;
Designation of an officer to oversee
ethics
and compliance with the code of ethics;
Inclusion of ethics-related criteria
in employees’
annual performance reviews and in the
evaluation and compensation of management;
Representation by senior management
that
all known ethics breaches have been reported,
investigated, and resolved; and
Disclosure of practices and processes
the
company has adopted to promote ethical
behavior.
Apart from any formal processes designed to
meet the Commission’s requirements, Boards
should inquire about the effectiveness of the
company’s ethics program. Among other things,
they should examine the extent to which values
defined in codes of ethics are communicated and
meet the requirements of the Sentencing Guidelines.
27 Ethics and culture are a legitimate
topic
of conversation in the Boardroom. [Editor’s
Note: The sidebar to this article is a Director’s
Guide to Assessing the Ethical Culture of a
Company, which is presented as a starting point
for discussion.28 ]
Conclusion
Having a code of ethics is not a guarantee
against corporate misconduct. As recent events
illustrate, people are capable of finding ways to
pervert the code’s intentions, in ways as subtle as
subconscious rationalization, or as blatant as
fraud or other criminal conduct. An effective
ethics program requires continual reinforcement
of strong values. A code of ethics or detailed
procedures designed to encourage full disclosure
alone is not a substitute for good and honorable
management, employees, and directors working
to the best of their ability for the benefit of
shareholders and others who have entrusted them
with responsibility.
Notes
1 See Report of Investigation
by the Special Investigation
Committee of the Board of Directors of Enron Corp (Feb. 1,
2002).
2 Release No. 33-8177 (Jan. 23, 2003), available
at <www.sec.gov/
rules/final/33-8177.htm>. Separate provisions were adopted
relating to investment companies. See Release No. 34-47262
(Jan.
27, 2003), available at <www.sec.gov/rules/final/34-47262.htm>.
3 The Committee’s report, dated June
6, 2002, is available through
links at <www.nyse.com>.
6 In contrast to a code of ethics, a code
of conduct usually lists
required behaviors, the violation of which would result in
disciplinary action.
7 Many successful codes have been developed
with the assistance
of an experienced facilitator, schooled in the roles and responsibilities
of senior management and boards, but more importantly,
familiar with the subtleties of guiding a group of sophisticated
and successful leaders through a process that causes them
to
confront their own sense of what is right, fair, just, and
good.
8 The handbook is available at <www.sec.gov/pdf/handbook.pdf>.
The quoted material is from the Introduction by then Chairman
Arthur Levitt.
9 “Improving Corporate Disclosure—Improving
Shareholder
Value,” Speech by Cynthia A. Glassman (April 10, 2003),
available at <www.sec.gov/news/speech/spch041003cag.htm>.
10 Relevant portions of the Model Code of
Ethical Conduct for
Financial Managers, published by the Financial Executives
International, state that members must: “Provide constituents
with
information that is accurate, complete, objective, relevant,
timely
and understandable…. Act in good faith, responsibly,
with due
care, competence and diligence, without misrepresenting material
facts or allowing ones independent judgment to be subordinated.”
Available through links at <www.fei.org>.
11 At the same time, however, there
may be a need to ensure that no
employee can use the reporting provisions maliciously without
fear of consequences. Many organizations may have chosen to
tolerate possible abuse of the system rather than introduce
any
practice that would punish someone for raising an issue if
the
investigation of the allegation was “unsuccessful.”
12 See Section 10A(m)(4) of the Exchange
Act.
13 Section 806 of Sarbanes-Oxley also provides
an express cause of
action to an employee who is discharged, demoted, suspended,
threatened, or harassed for providing information about violations
of the federal securities laws or fraud to any law enforcement
body, supervisor, or any person who has authority to investigate
misconduct. In addition, Section 1107 of Sarbanes-Oxley makes
it a crime for any person, with intent to retaliate, to knowingly
take any actions harmful to any person (including interference
with lawful employment or his/her livelihood) just because
that
person provided truthful information to a law enforcement
officer
relating to the commission or possible commission of a federal
offense.
14 See Instructions to Item 10 of Form 8-K.
An “executive officer” is
defined in Rule 3b-7 of the Exchange Act. To avoid implicit
waivers, board members may consider surveying executive
officers to determine whether they are aware of any material
departures from the code by senior management.
15 Some companies set expiration dates for
their codes, which forces
the board to reapprove the code periodically. This process
has the
benefit of focusing attention on changes that may have occurred
in the organization and its values and on laws affecting the
code,
and has the additional benefit of reinforcing the values underlying
the code.
17 Curtis Verschoor, “A Study of the
Link Between a Corporation’s
Financial Performance and Its Commitment to Ethics,”
JOURNAL
OF BUS. ETHICS (Oct. 1998).
18 Dr. Verschoor’s work was repeated
recently with similar
conclusions by the London-based Institute of Business Ethics,
which focused on publicly traded companies in the United
Kingdom. See Webley and Moore, “Does Business Ethics
Pay?
Ethics and Financial Performance,” Institute of Business
Ethics
(April 2003).
19 See, e.g., Burlington Industries, Inc.
v. Ellerth, 524 U.S. 742
(1998).
20 The Sentencing Guidelines are available
through links at
<www.ussc.gov>.
21 Report of Investigation Pursuant to Section
21(a) of the Securities
Exchange Act of 1934 and Commission Statement on the
Relationship of Cooperation to Agency Enforcement Decisions,
Release No. 34-44969 (Oct. 23, 2001), available at
<www.sec.gov/litigation/investreport/34-44969.htm>.
22 Factors the Commission will consider include:
Was the misconduct
the result of pressure placed on employees to achieve
specific results, or a tone of lawlessness set by those in
control of
the company? How high up in the chain of command was
knowledge of, or participation in, the misconduct? How systemic
was the behavior? Is it symptomatic of the way the entity
does
business, or was it isolated? How was the misconduct detected
and who uncovered it? How long after discovery of the misconduct
did it take to implement an effective response? Are persons
responsible for any misconduct still with the company? If
so, are
they still in the same positions? Did the company promptly,
completely and effectively disclose the existence of the misconduct
to the public, to regulators and to self-regulators? Did the
company cooperate completely with appropriate regulatory and
law enforcement bodies? Did the company take steps to identify
the extent of damage to investors and other corporate constituencies?
Did the company appropriately recompense those adversely
affected by the conduct? Were the Audit Committee and the
Board of Directors fully informed? If so, when? What assurances
are there that the conduct is unlikely to recur? Did the company
adopt and ensure enforcement of new and more effective internal
controls and procedures designed to prevent a recurrence of
the
misconduct?
23 Statement of Auditing Standards (SAS)
No. 78, issued by the
AICPA Auditing Standards Board, requires external auditors
to
perform procedures to understand a company’s internal
control
environment, including integrity and ethical values. SAS 78
notes
that the culture of an organization, including its ethical
values,
can affect the strength of all other internal controls.
24 See In re: Caremark Int’l Inc. Derivative
Litigation, 698 A2d 959
(Del. Ch. 1996).
26 Report dated January
9, 2003, available at <www.conferenceboard.org/pdf_free/758.pdf>.
The report also contains recommendations regarding the evaluation
of the tone at the top and tools and processes for implementing
an ethical climate.
27 See Trevino, Weaver, Gibson, and Toffler,
“Managing Corporate
Ethics and Corporate Compliance: What Works and What Hurts,”
41 CAL. MNGMT. REV. (Winter 1999) (“a firm’s approach
to ethics
and compliance management has an enormous impact on
employees’ attitudes and behaviors ... we found that
specific
characteristics of the formal ethics or compliance programs
matter less than the broader perception of the program’s
orientation toward values and ethical considerations.”)
28 There are many other useful resources.
Among these, the Ethics
Resource Center, www.ethics.org, and the Defense Industry
Initiative on Ethics and Business Conduct, www.dii.org, provide
information on creating codes of ethics and ethics-related
information.
About the Author
Edward L. Pittman (epittman@thelenreid.com)
practices
law with Thelen Reid & Priest LLP in Washington, D.C.
Frank
J. Navran (frank@ethics.org)
is Principal Consultant with
the Ethics Resource Center in Washington, D.C., a nonprofit,
non-partisan educational organization. The authors
wish to thank Ira H. Jolles of Thelen Reid & Priest LLP’s
New York office for his valuable comments on this article.
A
more extensive version of this article can be found at
www.thelenreid.com
and www.ethics.org.